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02
March
2020
Kwendi Media Audit
Kwendi Media Audit regular survey:advertising price inflation in 2020 will decline in all media categories except digital
All the largest Ukrainian advertising holdings traditionally took part in the survey: Publicis Groupe Ukraine, Dentsu Aegis Network Ukraine, Omnicom Media Group (Media Direction and Optimum Media), razom communications and Group M.
28
November
2019
Kwendi Media Audit
Kwendi Media Audit regular survey: TV will show the highest ads price increase among all types of media in 2020
All the largest Ukrainian advertising holdings traditionally took part in the survey: Publicis Groupe Ukraine, Dentsu Aegis Network Ukraine, Omnicom Media Group (Media Direction and Optimum Media), razom communications and Group M.
26
November
2019
Kwendi Media Marketing
Kwendi TV Promo Monitor: channel Ukraina achieved the leading share of voice in on-air promo of autumn season 2019 among TOP-6 channels
According to the results of Kwendi TV Promo Monitor, research of promo activity of Ukranian TV channels, the share of voice of channel Ukraina by total GRPs% of on-air promo in August-November 2019 was 5 times bigger than the same indicator of Inter channel.
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